U R A Brand: Carol Ross (McC83, GMcC87) Interviews Catherine Kaputa (WCAS70)

• Artist: Northwestern Alumni Association
• Title: U R A Brand, Part 1: An Interview with Catherine Kaputa (WCAS70)
• Album: Career Tracks
• Genre: Other
• Length: 31:14 minutes (14.3 MB)
• Format: MP3 Mono 44kHz 64Kbps (CBR)

Listen to Part 2.

In Part 1 of this interview, conducted by Carol Ross (McC83, GMcC87), Catherine Kaputa (WCAS70) outlines the career strategies discussed in her book U R A BRAND! How Smart People Brand Themselves for Business Success. Kaputa received a BA from Northwestern, an MA from the University of Washington, and is currently a PhD candidate at Harvard University. Visit Kaputa's web site, SelfBrand.

Carol Ross, founder of Carol Ross and Associates, LLC, is an executive coach and team development consultant. Visit Carol's blog, Ordinary Life, Extraordinary Living. Contact Carol at carol@carolrossandassociates.com.

Career Tracks is a production of the Northwestern Alumni Association. An earlier version of the interview with Cathering Kaputa was published as an NAA podcast in October 2007.

Posted: December 10, 2008