NEXT (Northwestern Externship Program) -- Externships in Marketing/Communications
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Alabama
Birmingham, AL
Available: Opportunity for a student to learn about national consumer product public relations. Reply Code: MARCOM70
Arizona
Mesa, AZ
Available: Opportunity for a student to visit the Broadway Palm Dinner Theatre, which is a professional 505 seat theatre offering 8-9 performances a week of Broadway musicals year round. I work as the Manager of Marketing and Public Relations at the theatre. An extern would learn about marketing a for-profit theatre in Phoenix, one of the 10 largest media markets in the country. Work daily includes creating advertisements, budgeting, working on promotional opportunities, handling customer concerns. Reply Code: MARCOM14
California
Berkeley, CA
Available: Opportunity for a student to visit a startup backed by top-tier investors such as Draper Fischer Jurvetson (invested in Skype, Baidu, and hotmail), Alsop-Louie (invested in Ribbit, sold to British Telecom), and Peter Thiel (investor in Facebook, Slide, Yelp, and Ironport). Our vision is to bring serendipitous discovery to the web, and organize information around a user’s personal preferences. We released less than 8 weeks ago, and in that time we have attracted over 180,000 monthly visitors to our destination site, and grown to nearly 2 million people in our global discovery network. You will shadow our marketing manager who will walk you through creating content for our site. Reply Code: MARCOM93
Huntington Beach, CA
Available: Opportunity for a student to visit a 12-person company that handles direct mail promotions and provides marketing support materials to automobile and powersports dealers throughout the US. An NU student could expect to learn more about print design and production, direct mail processing, sales, and interaction with automobile manufacturers. Reply Code: MARCOM83
Madera, CA
Available: Opportunity for a student to spend a day in the communications and advocacy department of a children's hospital. Students will be able to ask questions about public relations, community relations and marketing. Typical day may include:- writing press releases and news advisories- writing medical stories for website- writing feature stories for website- escorting media - meeting with hospital employees to discuss website content- updating website content- meeting with hospital employees to discuss community relations initiatives. Reply Code: MARCOM54
Mountain View, CA
Available: Opportunity for a student to attend lots of meetings to discuss marketing, sales and product strategy for Google TV Ads or Online Display Ads. Things change daily around here! Not sure if my role would be the same in 3 months as it is today. I will be on vacation April 10-20, so the externship would need to fall either before or after that. Reply Code: MARCOM43
Los Angeles, CA
Available: Opportunity for a student to shadow the Executive Director of Public Relations for the USC School of Law. I oversee a program that includes publications, media relations and the web site. An ordinary day may include my covering an event at the law school for our weekly student online newsletter; a story meeting; a shoot wtih a photographer. I also spend time interviewing alumni or faculty for articles. Reply Code: MARCOM46
Los Angeles, CA
Available: Opportunity for a student to shadow a speechwriter in executive communications at a premier public university. Most of my job entails writing speeches, statements and other communications for the head of the campus. Work may include meeting with faculty, staff or administrators to gather information for upcoming speeches, as well as writing and editing remarks. If an on-campus speech is scheduled this day, would also plan to attend.
Reply Code: MARCOM56
Oakland, CA
Available: Opportunity for a student to visit Clorox, a leading Consumer Packaged Goods company based in the San Francisco Bay Area. With over 50 brands, one of the critical roles is that of Brand Management. In a brand management role, there are diverse responsibilities that include:-Perform business analysis to strengthen the brand's marketing program -Developing and implementing marketing plans that contributes to brand volume and profit -Initiate and analyze market research to improve the brand's marketing efforts -Participating in the development of effective advertising copy and media plans -Coordinating package and product improvements that enhance the brand -Developing, implementing and evaluating other business build projects. As a brand manager on one of the highest growth brands in the company, I would have you observe and participate in both strategic and tactical elements of running the brand. This could include things as diverse as setting the international rollout strategy for the brand, analyzing sales data or reviewing advertising creative. It all depends on the day! If you are interested in marketing/brand management and want an inside view of one of the leading CPG companies in the country - come join me for a day! Reply Code: MARCOM28
Oakland, CA
Available: Opportunity for a student to experience designing research to understand shopper behavior across different retailers. Typical day includes conference calls with our field teams to understand business issues they are currently facing / vendors to arrange research logistics / a lot of time synthesizing data from various sources into concise presentations to share with our retailers. Because research projects often span several months, one day will provide a pretty limited scope to the actual work but give a good introduction to the corporate environment and exposure to various data sources used in CPG / retail.Students interested in market research and/or corporate experience in CPG / Retail industries should apply. Be prepared for a lot of time spent on computer / phone! Reply Code: MARCOM40
Oakland, CA
Available: Opportunity for a student to see how an organization uses the latest multimedia communication technologies to reach out and inform the public. The internship will allow young people to experience the rapid-paced world of communications in the digital age by accompanying and observing key departmental personnel as they perform their duties.
INTERNSHIP OPPORTUNITIES • Accompany Chief Spokesperson and Public Information Officer to learn how to do live and taped media interviews• Sit in on meetings to watch the story development process for multimedia productions• Assist the Multimedia Assistant Producers to learn the process of creating and maintaining media lists• Assists the multimedia assistant producers to learn the process of coordinating schedules • Accompany departmental staff members as they produce multimedia projects• Accompany and assist staff in the researching of information and the location of records, documents, pictures and videos for departmental staff and the public to learn more about the District. Reply Code: MARCOM41
Roseville, CA
Available: Opportunity for a student to visit a relatively small office -- 7 people -- that interacts at all times with about 15 public relations clients. At times, that involves attending meetings outside of the office, interacting with the media, etc. Reply Code: MARCOM62
San Francisco, CA
Available: Opportunity for a student to visit Travelzoo, the internet's largest publisher of travel deals, with over 10,000,000 subscribers in the US alone. My role as Producer is to help my clients position themselves through our various website and newsletter products. My main client base are international airlines, online travel agencies, and Northern California hotels and resorts. The ideal intern would have an interest in marketing, sales, public relations, journalism, travel & tourism and/or internet media. International Studies majors are encouraged to apply! We also have offices in Chicago, New York, Miami, Los Angeles and Las Vegas. Reply Code: MARCOM26
San Francisco, CA
Available: Opportunity for a student to experience a day in the life of a brand manager for a consumer packaged goods company + a crash-course on how the rubber really meets the road when it comes to the Cs and Ps of marketing. Reply Code: MARCOM34
San Francisco, CA
Available: Opportunity for a student to experience Account Management at an Advertising Agency- you will learn the basics of how an advertising agency is structured, roles and responsibilities by department (media, account management, creative, etc.)- specifically, I am in Account Management - we manage the client relationship and coordinate all other functions within the agency. Reply Code: MARCOM45
Santa Monica, CA (Los Angeles)
Available: Opportunity for a student to visit an advertising agency, and specifically experience the world of strategic planning (not to be confused with media planning). As such a typical day might mean presenting the latest research results, working with the account team to plan a future direction for the business, or working with the creative department. In one way or another, it will include helping to shape the future marketing and advertising of a major automotive brand. Reply Code: MARCOM47
Colorado
Denver, CO
Available: Opportunity for a student to learn about marketing management in a large company, in the health insurance industry. Typical day may involve developing marketing plans, working with internal team members and outside vendors on creating and/or implementing marketing tactics, and similar experiences. Reply Code: MARCOM31
Connecticut
North Haven, CT
Available: Opportunity for a student to shadow a team that manages strategic marketing for the surgical devices business unit of Covidien. The student would be exposed to meetings involving global marketing, global product marketing, R&D and manufacturing aspects of our firm. Reply Code: MARCOM13
Waterbury, CT
Available: Opportunity for a student to shadow mid-cap financial services firm's Chief Marketing Officer. Typical day includes work on branding, advertising, strategic marketing programs, marketing analytics, market research, product development and internet. Very cross-functional position that deals with all parts of the organization. Reply Code: MARCOM59
Florida
Gainesville, FL
Available: Opportunity for a student to visit an office that provides news and communications support to the six professional colleges and a number of research centers and institutes that comprise our major academic health science center. We create and distribute news releases and news publications (magazines, brochures, video/multimedia, etc.) about these institutions, provide support to the news media, assist and promote internal communication and provide other communication services to clients within and beyond the Health Science Center. We also cover a second Health Science Center campus in another major metropolitan area. Reply Code: MARCOM32
Gainesville, FL
Available: Opportunity for a student to visit Maupin House, which is a small, family-owned publisher located near the University of Florida that specializes in publishing books for K-12 teachers in the areas of reading, language arts, grammar, and writing. This externship will give you a firsthand look at how small businesses work and what educational publishing entails--from acquisitions to editing to layout/design to marketing and promotions. Journalism or English majors interested in learning more about book publishing will definitely get to do so with this externship. A day at Maupin House might involve copy editing, choosing a cover and layout design, writing a press release, doing online marketing like Google AdWords, updating our website, researching conferences to attend, getting printing quotes, taking orders, and more. Education majors with an interest in writing are also encouraged to apply. Visit www.maupinhouse.com to learn more about us. Reply Code: MARCOM63
Georgia
Atlanta, GA
Available: Opportunity for a student to spend a day learning about how marketing decisions are made for one of the most beloved consumer brands on the planet. Depending on the day of your visit, you can expect to see anything from how new products are developed and launched to how advertising is created that works in both the US and abroad. Reply Code: MARCOM39
Atlanta, GA
Available: Opportunity for a student to experience sales and marketing support in a fast growth company..product development, call center support, e-mail development to drive Green/Energy Efficiency Products. Fun and exciting work. Reply Code: MARCOM49
Illinois
Aurora, IL
Available: Opportunity for a student to see how marketing play a significant role in the life cycle of product development at Cabot Microelectronics. You will see how market analysis is done to understand market size, competition, target customers etc. You will get a chance to see how marketing integrates with the technical (R&D) folks, to determine customer needs, create promotional material and etc. Typical day will include -meetings with a variety of different group. -creation of product launch packages and training material. -marketing analysis work.
Position: Technical Marketing - ideally for someone who is doing a mix engineering/business degree. Reply Code: MARCOM25
Chicago, IL
Available: Opportunity for a student to gain a stronger understanding of digital marketing and the available careers in this growing field. Specific opportunities include the ability to:-meet with individuals across job functions to learn how our organization is structured and gain a solid understanding of the various roles in this field-observe team meetings where we learn about new product features and/or give status updates on programs my team develops-contribute to internal client brainstorms where we develop advertising programs that will meet specific Fortune 500 client marketing objectives. Reply Code: MARCOM02
Chicago, IL
Available: Opportunity for a student in arts marketing for one of the world's best orchestras and one of the biggest cultural institutions in Chicago and the U.S.
Reply Code: MARCOM07
Chicago, IL
Available: Opportunity for a student to learn negotiation skills, client management, sales & marketing tactics, and how to build your own business. You won't learn these things at Northwestern - spend a day with me and jump start your career! Reply Code: MARCOM18
Chicago, IL
Available: Opportunity for students to see all aspects of the hospitality industry with tours of the Four Seasons Chicago - sales, catering and operations as well as our Worldwide Sales efforts. Four Seasons is dedicated to perfecting the travel experience through continuous innovation and the highest standards of hospitality. From elegant surroundings of the finest quality, to caring, highly personalised 24-hour service, Four Seasons embodies a true home away from home for those who know and appreciate the best. The deeply instilled Four Seasons culture is personified in its employees – people who share a single focus and are inspired to offer great service.Founded in 1960, Four Seasons has followed a targeted course of expansion, opening hotels in major city centres and desirable resort destinations around the world. Currently with 82 hotels in 34 countries, and more than 31 properties under development, Four Seasons continues to lead the hospitality industry with innovative enhancements, making business travel easier and leisure travel more rewarding. Reply Code: MARCOM20
Chicago, IL
Available: Opportunity for a student to shadow an alum around the office to learn how a global marketing agency works. I am the COO so they would see a variety of functions from Finance to Marketing to Operations to Production. Reply Code: MARCOM37
Chicago, IL
Available: Opportunity for a student to visit TeamWorks Media, where a student would be exposed to several facets of the sports and entertainment industries, including tv production, marketing, public relations and interactive media. Represented by Creative Artists Agency and serving as the Midwest production bureau for ESPN, TeamWorks Media creates content ranging from national sports documentaries to commercials and marketing campaigns for clients like the Big Ten Conference. Reply Code: MARCOM51
Chicago, IL
Available: Opportunity for a student to learn about radio, radio syndication, and internet radio, and the programming, selling and marketing of all mediums and formats. Reply Code: MARCOM67
Chicago, IL
Available: Opportunity for a student to experience the day in the life of a senior-level leader, who leads a team of product management and marketing managers at a Chicago-based wireless service company. You will be exposed to daily leadership responsibilities as well as product management and marketing activities for a product portfolio that spans text messaging, picture messaging, video messaging, ringtones, smartphones, mobile instant messaging, mobile internet, and more. You will get to experience decision-making around advertising, merchandising, pricing, product development, and sales. Reply Code: MARCOM72
Chicago, IL
Available: Opportunity for a student to experience real estate marketing. Everyday in real estate sales is different. A day could involve research on pricing, showing properties for sellers and for buyers, putting together marketing strategies for clients (particularly in this challenging market), staging properties to maximize values. All activities would take place on the near north side of Chicago. I sell primarily high end co-ops, condos, townhouses and single family residences. Everyday is an adventure! Reply Code: MARCOM73
Chicago, IL
Available: Opportunity for a student to learn how to design and analyze marketing research surveys for consumer products companies. Reply Code: MARCOM82
Chicago, IL
Available: Opportunity for a student to visit Empower Woman Publications, which is involved in sales, production and distribution of a magazine providing information, education and resources to empower women. On any given day the focus can be on sales appointments, sales meetings, writing/editing client articles, development of advertising material, working on distribution routing and/or deadline preparation for printer files which includes proofing the final publication before press time. We are a small, woman owned, dynamic organization. Our growth over the past five years has been steady and we are open to new, creative and innovative ideas. Reply Code: MARCOM85
Chicago, IL
Available: Opportunity for a student to shadow the Senior Research Analyst for a marketing and marketing research consulting company. We conduct custom-designed qualitative and quantitative research and our projects cover a wide variety of topic areas – consumer target exploration and definition, brand equity/brand essence exploration, positioning, new product development, advertising, etc. Our clients, which are Fortune 500 companies, span a range of industries, products and services, including major packaged goods companies, travel and automotive services, financial services, various consumer products, education, healthcare, and a number of advertising agencies.On a daily basis I am involved in aspects of design and analysis for both qualitative and quantitative studies. To the extent possible, I can try to tailor the day’s events and activities to focus on your particular areas of interest. Also, depending on the day (and various people’s schedules and availability), it may be possible for you to spend some time with other members of the company, including our Senior Project Manager and our Managing Partner. Reply Code: MARCOM88
Chicago, IL
Available: Opportunity for students to learn about the different facets of marketing within a leading telecommunications company. The day will be broken down so that students can interact with leaders in the marketing organization in the functions of brand/advertising, marketing research, customer analytics, strategy and product management. Students will also have the opportunity to learn more about the telecommunications industry, our company, how we differentiate ourselves in the market place, and how the marketing function fits into the larger organization. Reply Code: MARCOM92
Deerfield, IL
Available: Opportunity for a student to look at product management (marketing) in a biotech/healthcare company. Student will have the opportunity to see what is involved in marketing and managing medical technology products to professionals in the medical community. Student will have to sign non-disclosure agreements prior to entry to the company grounds. Reply Code: MARCOM89
Deerfield, IL
Available: Opportunity for students to spend a day on the corporate campus of a leading retailer, shadowing a member of the Market Strategy department. The department is primarily responsible for developing growth strategies to proactively ensure the company’s growth in profits and market share nationwide. Acting as internal consultants, we work together with top executives, providing them with unbiased analysis and recommendations on how to grow and push markets forward. A student’s job shadow day will start with a brief introduction to the organization, followed by an overview of the advanced technology and analytic models we use to perform some of our day to day tasks. Students will be able to gain exposure to various projects and people in the group, as they will attend meetings and project presentations throughout the day. Depending on the size of the job shadow participant group, students may get a chance to work with and/or compete against other job shadows in a simulated market research project. This will be a unique opportunity for students to learn about and experience firsthand the many facets of a dynamic and essential department of a Fortune 50 company. Reply Code: MARCOM90
Downers Grove, IL
Available: Opportunity for a student to visit One Smooth Stone, an event marketing and production agency. NU students will experience the pre-event, on-site and post-event planning and delivery of marketing events. Specific learnings will include client relationship management, financial management, vendor management, technical staging and production, video production, talent management, creative process management and venue management.
Reply Code: MARCOM01
Naperville, IL
Available: Opportunity for a student to experience a corporate communications environment. My position involves scriptwriting and video production for our internal OfficeMax TV news. I also write articles for our company e-newsletters. My communications department also oversees corporate events, so I have project management duties. I think this externship experience would most be valuable for students in Medill or the School of Communication. I'm only 27, so I can relate to the stage of life when you're planning your future. Let's be honest--I'm still in it! I've held positions in local TV news, PR and Marketing, so I can share about a few different fields. Plus, at OfficeMax headquarters there's no dress code, so you can wear jeans! Reply Code: MARCOM50
North Chicago, IL
Available: Opportunity for a student to observe meetings with internal clients (marketing team) where objectives of an analytic project are discussed. Or participate in a data mining or modeling exercise using a statistical package. Or attend a preliminary results discussion with a team member mid-project. I work in a Marketing Analytics group at a pharmaceutical company. We consult the marketing team on the best way to spend their promotional budgets. We use statistical methods to build predictive models to best anticipate reaction of our customers - physicians, patients and health plans - to different marketing campaigns. We also help marketing teams to better define their market opportunity by segmenting the market, and studying use of competitive products.
Reply Code: MARCOM61
Schaumburg, IL
Available: Opportunity for a student to experience how decisions on distribution channels are made as well as an introduction to the marketing and sales programs that corporations use to drive sales in distribution channels. Reply Code: MARCOM91
Offices in 30 states but national office in Skokie
Available: Opportunity for a student to shadow an alum who manages a broad group of operating units; every day is different. We also have private equity shareholders which brings a different perspective. Last, we have been an acquisitive company so deal issues may be dealt with depending on the day
Reply Code: MARCOM15
Indiana
Indianapolis, IN
Available: Opportunity for a student to visit Just Marketing, which is a motorsports-specialist sports marketing agency. We manage sponsorships and marketing programs for some of the top brand names in NASCAR including Crown Royal, UPS, Subway and DIRECTV. A student could expect to witness preparation for activation at NASCAR events as well as the strategic planning behind these activations. Reply Code: MARCOM86
Kentucky
Louisville, KY
Available: Opportunity for a student to be part of the Consumer Planning and Insights group that serves as the strategic planning arm of the brand teams. The day could definitely be varied. You might find yourself in meetings with brand managers discussing brand positioning, working on brand iconograhy or planning brand research. I could also arrange a few short meetings with senior Marketing and Strategy executives in the company. Reply Code: MARCOM08
Michigan
Detroit, MI
Available: Opportunity for a student to visit the Detroit Media Partnership, which is the business arm for the Detroit Free Press, The Detroit News and all related online and non-daily publication brands. You will learn the unique challenge of marketing at one of the nation's remaining Joint Operating Agreements. There is no doubt that newspapers must reinvent themselves and transform if they are to be relevent in the future. Detroit's operations are vastly unique. You will meet the CEO and top editors of each newspaper, have the opportunity to work closely with all marketing and audience develop staff members to learn "what an average day is like", and truly understand that reporting, editing and presenting news, is only a portion of what journalism really is. Reply Code: MARCOM36
Minnesota
Minneapolis, MN
Available: Opportunity for a student to visit a large asset managment firm offering a day of meeting with marketing communications professionals. Learn about writing marketing collateral for the mutual fund industry. Reply Code: MARCOM17
Minneapolis, MN
Available: Opportunity for a student to visit Bolin Marketing, a small, family owned, full service marketing company with advertising, media, production, marketing consutling and digital marketing capabilities. I work in the consulting division. Bolin marketing consultants are experienced marketers who previously worked on the client side as CPG managers. We serve as the marketing department for businesses who choose to outsource this capability. We also consult on a project basis for large companies, usually on product lines that have small budgets and are looking for leverage. Our objective is to help our clients grow. We arrange for licensing and partnerships, prepare marketing strategic & tactical plans, and manage the execution of all marketing activities, including outsourced marketing research, package design etc. Our in-house digital marketing division designs web and e-commerce sites, develops interactive marketing strategies to drive web traffic, and manages site/search optimization for our clients. Because this is a small company, Bolin employees are very hands-on and can offer a deep-dive experience to interns, whom we are accustomed to hosting in the summer months. On the other hand, projects and client demands change on a daily basis, so there is no way to foresee exactly what an extern would experience on a given day. Reply Code: MARCOM30
Minneapolis, MN
Available: Opportunity for a student to experience brand management and marketing in consumer products/food company. They would learn about how we run our day-to-day businesses, all of the work that goes into managing everyday brands and will potentially be exposed to new product launch work. Will learn about how marketing tools are applied practically in tandem with operations, financial, and technical considerations. Reply Code: MARCOM35
Missouri
St. Louis, MO
Available: Opportunity for students to work in the Marketing/Communications division of FOX Sports Midwest. Our cable sports network televises events in three key DMAs. They are St. Louis, Indianapolis and Kansas City. During the externship the student will be with the Director of Marketing and the Manager of Media Relations. Work will include marketing and community affairs, communication with sports media and collaboration with professional and collegiate teams televised by FSM. Reply Code: MARCOM64
Montana
Missoula, MT
Available: Opportunity for students to learn about managing and leading people. How to motivate and hold people accountable. It is important to be able to learn both your individual leadershop style and how to recognize the needs of others. Since graduation Northwestern with an Ad Hoc degree in Music Business, I have gained valuable experience leading people and managing performance and expectations in large and small businesses. Reply Code: MARCOM66
New Jersey
Piscataway, NJ
Available: Opportunity for a student to visit Trane, the world leader in commercial heating and air conditioning systems. I am the global digital marketing and commercialization leader. Depending on the day, a student might participate in a meeting or conference call with internal stakeholders or management on the Trane digital plans to help make our customers more successful. My other focus area is in the introduction of new systems and services on a global basis which involves working with product managers and sales teams to develop announcement plans. Reply Code: MARCOM38
Secaucus, New Jersey
Available: Opportunity for a student to shadow a CEO of a mid size privately held corporation for a day. The student would be exposed to the various issues dealt with by the CEO and be given a chance to meet with various functional experts to learn about the demands placed on them by the CEO as well as the marketplace.The industry is a fast paced, highly dynamic one and demands people with the same characteristics. A student would recieve broad exposure in the C-level of this company and would gain a unique perspective on the inner workings of a company of this type. Reply Code: MARCOM29
Short Hills, NJ
Available: Opportunity for a student to experience a day in the life of a product manager. Discuss product strategy with team members and developers, work with sales to determine pricing on specific deals, resolve customer issues, present over of product value proposition to internal team members, identify new ways to target sales prospects, communicate product updates to customers. Reply Code: MARCOM22
New York
Garden City, NY
Available: Opportunity for a student to encounter what an executive of a medium-sized, privately-held, business does in a typical day. In my case, I oversee a number of companies with approximately 175 employees. The principal company publishes a group of 27, award-winning, community newspapers and shoppers on Long Island and in the Bronx, New York, together with their related web sites. We also publish niche publications and have a large commercial printing and mailing business. The extern may observe daily meetings with management, problem-solving of business and production issues, editorial decisions, financial analysis, and negotiation of important sales, vendor contracts, and acquisitions. In addition the extern might expect to take part in strategic planning for the company, particularly in the area of online publishing which will be our primary focus in the first and second quarters of 2009. Additionally, the extern may experience interaction between the company and its major clients as well as its legal and financial advisors. The world of newspapers and online news sites is fast-paced, exciting and often unpredictable-- anything but boring. Reply Code: MARCOM48
New York, NY
Available: Opportunity for students to learn much about advertising agency world, specifically digital advertising. This is a relatively young industry and rapidly growing, even given the current economic climate. Online advertising was not taught as a course during my undergraduate years and this would be a fantastic time for someone to learn what else is out there, aside from banking, medical school and/or law school. Reply Code: MARCOM05
New York City (Astoria), NY
Available: Opportunity to shadow the communications director for an New York State Assemblyman. During my day, I coordinate press events, write press releases, and read through the papers/blogs to look for ideas for possible legislation. Reply Code: MARCOM09
New York, NY
Available: Opportunity for a student to visit Time Inc.'s business/news communications department and get a glimpse of a fast-paced communications department that works on TIME, Fortune and Money magazines as well as TIME.com and CNNMoney.com. In addition to getting an inside glimpse of day-to-day media relations, the student will gain insight into the business and editorial sides of major magazines and websites. From daily editorial meetings to event planning to work with marketing and sales staff, no two days in this department are the same. Reply Code: MARCOM21
New York, NY
Available: Opportunity for a student to experience a day in our Field Support and Strategy team. We get requests for Market research information or plan for sales activity. Sometimes, we meet to go over presentations on new projects within the team e.g a database to capture all requests from internal clients, etc. Your participation would be in asking thought-provoking questions which will help us improve the way we do things here. In some cases, you could also come up with new ways of solving the issue at hand. But the crux of the work will be analytical in nature - looking at Excel worksheets or making slides. Reply Code: MARCOM33
New York, NY
Available: Opportunity for a student to experience online marketing for a television company. I take our shows and create online advertising (banners, emails, sweepstakes, creative microsites) to promote tune-in for the shows. It's a great place to learn about the TV industry, get a taste of marketing and meet fabulous people. Everyone here has a lot of energy and is really social so you should want that in a job. Reply Code: MARCOM65
New York, NY
Available: Opportunity for a student to visit Harris Interactive, which is a global market research company that delivers custom research studies for a wide array of Fortune 1000 companies. This externship will provide students with an understanding of the firm's Financial Services Research practice among clients in Banking, Investments and Insurance. Research studies are conducted for a wide range of purposes, including, branding, customer satisfaction and loyalty, advertising tracking, new product development and verious forms of public release studies designed to demonstrate industry thought leadership. This externship is ideal for the student who is considering a cereer in marketing, advertising or marketing consulting. Reply Code: MARCOM77
New York, NY
Available: Opportunity to visit Glaceau, which is a division of The Coca-Cola Company, and maker of vitaminwater, smartwater and vitaminenergy. Also under the glaceau umbrella are POWERADE and POWERADE ZERO. This externship would be "a day in the life of a brand manager," and it's guaranteed to be a fun time. Definitely not your average corporate experience...you'll see what it's like to work within a smaller, younger, more entrepreneurial brand marketing setting, specifically working on POWERADE ZERO (which, in case you don't already know it, is The Zero Calorie Sports Drink). Reply Code: MARCOM79
North Carolina
Charlotte, NC
Available: Opportunity for a student to gain insight into the workings of the business banking functions of a major global bank. As a communications manager, I work with colleagues across my division on how to communicate changes, new products and other critical information to employees. I also handle executive communications for the head of my division. We use email, intranet articles, closed-circuit television and video on demand, among other communication channels. I was a reporter and editor in the newspaper industry for more than 20 years before joining the bank in early 2008. Reply Code: MARCOM58
Ohio
Cincinnati, OH
Available: Opportunity for a student to shadow an Assistant Brand Manager Shadow Opportunity at the #1 Consumer Packaged Goods Company in the world-Procter & Gamble! ABMs are responsible for all aspects of marketing: creative/agency work, supply, research, financials, R&D, etc. ABMs are uniquely placed in the marketing world to have exposure to all sides of the business. Everyday is different and challenging. P&G provides the best training and experience a marketer could ask for. Come see for yourself! Reply Code: MARCOM16
Cleveland, OH
Available: Opportunity for students to experience a day in the life of a full-service, integrated marketing communications agency. Students would gain exposure to a variety of clients from high-profile CPGs to B-to-B and learn how agency capabilities come together to develop smart solutions and campaigns without bias to any communications discipline. Students would see how effective non-traditional marketing tactics including WOM and social media are incorporated into large campaigns. And most importantly they will have the opportunity to see the strategic approach the agency takes with all our work. When it comes to what they might encounter - that would be dogs... We are a dog-friendly agency. Visit www.marcusthomasllc.com to get a better flavor of the agency. Reply Code: MARCOM23
Oregon
Portland, OR
Available: Opportunity for a student to see a day in the life of a sports communications professional - liaison between athletes and media, pitching stories to media, internal communications, community event coverage, etc. Externship is most valuable during basketball season, which falls from November - April.
Reply Code: MARCOM24
Pennsylvania
Bryn Mawr, Pennsylvania
Available: Opportunity for a student to visit the Public Relations department at The American College. On any given day, the Public Relations department will be called upon to: • Create press releases and articles.• Work with the media on assigned topics to raise the visibility of the College. • Distribute materials to the press and alumni. • Create content for our website – including video and audio production utilizing our in-house, broadcast quality facililties.• Write speeches for senior management and scripts for video presentations.• Gather and distribute clips from print and electronic media sources. • Create reports tracking media placements.
Students interested in gaining a better understanding of Public Relations and its role in a non profit organization would find this externship beneficial.
Reply Code: MARCOM84
King of Prussia, Pennsylvania
Available: Opportunity for a student to witness and perhaps assist with the work of a Global Communications Director for a mid-sized pharmaceutical services company, which runs the gamut from internal communications/employee engagement to executive communications and crisis/issues management to media relations and community investment. Reply Code: MARCOM68
Malvern, PA
Available: Opportunity for a student to experience the world of advertising and marketing communications from the agency perspective. Our clients range from local Philadelphia-area businesses to global conglomerates, and they span a wide range of industries: retail, education, consumer electronics, healthcare, fashion, software and finanical services. Our office is located about 30 miles west of Philadelphia, PA. Reply Code: MARCOM42
Pittsburgh, PA
Available: Opportunity for a student to shadow the Vice President of Business Development for a small, boutique style advertising and marketing firm. I am in charge of new client acquisitions and also creative and strategic planning. Each day is different--client meetings and presentations, copy or script writing, voice over sessions, a video shoot, designing and laying out a print campaign, research, and networking events. Reply Code: MARCOM06
West Chester, PA (Philadelphia suburb)
Available: Opportunity for a student to be a part of a strategic think tank for a day! Diabetes is swiftly becoming a global epidemic and we're looking to help solve the issue. Your externship day may include any of the following aspects of marketing strategy and communications - dealing with agency partners, working on positioning, developing PR, working with international affiliate partners and identifying key consumer centric insights that will drive future growth for the organization. If you're interested in healthcare marketing, let us know. Reply Code: MARCOM87
Tennessee
Knoxville, TN
Available: Opportunity for a student to learn about marketing plans. We will be presenting the marketing plan to our company's senior management and potentially our Board of Directors. The marketing plan will include media plans, PR initiatives, culinary and health/nutrition outreach, government policy development and retail/in-store activities. Our company does not currently have an internship program and does not hire anyone without prior relevant work experience. Reply Code: MARCOM52
Knoxville, TN
Available: Opportunity for a student to shadow an event coordinator. I am responsible for meeting with clients, setting up meeting space, working with other departments on campus, and being present at events to make sure they run smoothly. This organization affords the opportunity to interact with political figures. We are also strongly connected with the Churchill Archives in Cambridge as well as many research and development laboratories. Reply Code: MARCOM81
Texas
Austin, TX
Available: Opportunity for a student to shadow the President & CEO of a growing start-up company that operates a live website chat center. The company is hired to have live web-based conversations for the purpose of lead generation primarily for Business to Business marketers. The Externship will offer exposure to day to day operations, sales and marketing program development as well as offer insights into the field of on-line lead generation (one of the few bright spots in today's troubled economy). Our team expertly greets and assists website visitors who appreciate our helpful guidance and the “human touch” we add. Our clients benefit when we collect and send serious buyers’ contact information straight to their sales team, sometimes with a live transfer to engage with client website visitors. We have very detailed analytics and reporting capabilities that are vital to the guidance we provide to our clients. Reply Code: MARCOM19
Austin, TX
Available: Opportunity for a student to learn how to manage an internet/software product at a growing venture capital funded start up. The product manager acts as the general manager of a product and interacts with Sales, Marketing & engineering. Strong analytical aptitude and a strong business intuition / interest are a must. Product managers also brainstorm, create business case, and define new product opportunities that our company will build and sell. Reply Code: MARCOM44
Austin, TX
Available: Opportunity for a student to experience marketing and product management for a start-up company that just recently received our initial round of venture capital. This opportunity would be for those students who are entrepreneurial minded/inclined and want to see how a small business operates. If you want to start your own business or see how a start up business works, then this opportunity is for you. Reply Code: MARCOM69
Dallas, TX
Available: Opportunity for a student to experience the wide range of disciplines that are offered in a truely integrated marketing communications agency. We would plan a brief orientaion of our history, our capabilities, how we are organized and some of work. We would then do a brief walk around so they understand how we are positioned within our facilities. We would then assign the student/s to a brand manager/s to shadow their day. There might be a client or internal meeting on a strategic issue, media, creative, interactive,etc. The day might also include a production session in our audio studio or a broadcast edit in one of our edid bays. There might be "stairwell meeting" where we announce a win or loss or celebrate a key anniversary. Who knows, but that is what this business is all about. For sure there will be a lot of interaction and energy with folks of all ages but many just a few years form where these students find themselves on that day. It would be great if the student is interested in relocating to the Dallas area upon graduation. If they are going to make the investment in the travel and time, it might as well be a preliminary interview for both of us. Reply Code: MARCOM03
Dallas, TX
Available: Opportunity for a student to spend a day at a mid-sized advertising agency. You might attend a creative review, launch a website, review client research, listen to a media presentation, etc. Reply Code: MARCOM55
Dallas, TX - could be via telecommuting (phone)
Available: Opportunity for a student to experience customer-facing presentation tools, a meeting to discuss Podcast strategies for 2009, a tour of the building and Media Studio, and an informal meeting with a Sales Force team seeking input from Marketing on future product direction. NEXT externship can be conducted in person OR could be conducted, with some agenda modification, via Net Meetings and Audio Conference calls. Firm is in the global High Tech field. Reply Code: MARCOM76
Virginia
Arlington, VA
Available: Opportunity for a student to experience a day in the life of a marketer at a large non-profit. Reply Code: MARCOM11
Glen Allen, VA
Available: Opportunity for a student to gain insights into product development and marketing activities for a consumer durables company. Cross-functional team environment including extensive interaction with industrial design, engineering, purchasing, quality and sales. All manufacturing is done in China. Marketing has the challenge of innovating categories and products that are typically not known for innovation and have long purchase cycles. Consumer durables marketing is a very different environment from typical CPG companies as product margins are low and advertising is not a key driver of sales.
Reply Code: MARCOM53
Herndon, VA
Available: Opportunity for a student to learn about a cable company's advertising sales operation. Gain exposure to account executives and sales managers, research, marketing, production and other sales support leaders. Reply Code: MARCOM75
Washington
Redmond, WA
Available: Opportunity for a student to see the day-to-day activities of a senior product planning professional for Microsoft's online advertising platform, Microsoft adCenter.Prior to Microsoft, I was a Google product marketing manager, responsible for new AdWords launches such as AdWords Editor and Conversion Optimizer.I received my Kellogg MBA degree in 2004. I also have a bachelor's in computer science from Stanford University. If you are interested in the high-tech industry and product management, this opportunity is ideal for you. Reply Code: MARCOM57
Vancouver, Washington (near Portland, Oregon)
Available: Opportunity for a student to visit AHA!, which is a marketing communications agency with a focus on writing and content development. Externs can expect to be exposed to ideation or strategy worksessions, critiques of writing and creative samples, etc. We are also a women-owned business, which may be of interest to some. Reply Code: MARCOM80
Wisconsin
Milwaukee, WI
Available: Opportunity for a student to visit a small medical imaging software company going through a dynamic turnaround. An extern would witness a "day in the life" of decision making on marketing and investor relations for the company. They should also be able to see the products and the operations of the company. Reply Code: MARCOM74
International
Amsterdam, the Netherlands
Available: Opportunity for a student to visit Cisco (NASDAQ: CSCO), a company that enables people to make powerful connections-whether in business, education, philanthropy, or creativity. Cisco hardware, software, and service offerings are used to create the Internet solutions that make networks possible-providing easy access to information anywhere, at any time.Cisco was founded in 1984 by a small group of computer scientists from Stanford University. Since the company's inception, Cisco engineers have been leaders in the development of Internet Protocol (IP)-based networking technologies. Today, with more than 67,647 employees worldwide, this tradition of innovation continues with industry-leading products and solutions in the company's core development areas of routing and switching, as well as in advanced technologies. During your externship, you will shadow me in my role as Strategic Communications Manager for Cisco's Customer Service division. My role is global, so you may be in meetings with my colleagues in Amsterdam, Singapore or the US. My job description includes the following, any of which may be happening the day you are in the office: * Develops content that positions the organization's value to a greater audience * Makes content, positioning and/or strategy contributions to critical areas like cross functional partnerships; crisis communication; and/or information that is deemed material to the public market; understands complex technologies, products, and market challenges * Is responsible for all day-to-day strategic communications for organizational leader; including but not limited to – announcements, speeches and presentations (internal and external), quarterly theatre calls, crisis communications * Works as part of a team to achieve desired results; teamwork focused in taking leadership position for a functional Communication area- Ensures that the CSSO communication strategy is successfully executed across multiple communication channels (PR, Web, speaker forums, influencer relations, etc.) Reply Code: MARCOM78
Bangalore, India
Available: Opportunity for a student to shadow the Head of Marketing for a Technology startup based in India with worldwide operations. During the day, he/she can attend meetings with me to understand the business issues. Being a startup growing at 80% year over year it is a very excting place located in Bangalore India; one of the fastest growing Geo Graphies in the world. I also hope to have him/her spend time with the Co founders of the company and the CEO of the company and hear their vision. The company was profiled in a Harvard Business School case study and is rranked as being amongst the 100 Hottest Technology Startups worldwide. This would be very relevant to students who have an interest in India/ emerging markets and technology. Reply Code: MARCOM71
Hong Kong, China
Available: Opportunity for a student to experience an exciting and wide array of general management activities in one of the most exciting cities in the world.
Reply Code: MARCOM12
London, UK
Available: Opportunity for students to be introdued to online marketing, including everything from e-newsletters to social media. The students will also be involved in a brainstorming session to generate ideas which will be presented to one of our clients. Students will be working with someone who has worked at top marketing agencies in Chicago and London. Students with an interest in becoming an entrepreneur are welcomed. Reply Code: MARCOM04
Shanghai, China
Available: Opportunity for a student to visit the start-up division in China of a Fortune 100 company specializing in health and hygiene. This medical device division is developing the China market for its high quality disposable products to use in hospitals. Extern will learn the sales and marketing efforts being tailored for the culture and practices of the China market. Government regulations, medical device registrations, and infection control related to patient care will also be explored. Observations may occur in the manufacturing facilities, hospital operating rooms and sterlization departments, distributor partners, and Shanghai office headquarters. Since this is a Chinese marketplace, it is preferred the extern speak Mandarin Chinese. Since this is overseas, the externship can extend to one week. Extern will be housed at company Director home, and workday meals and city transit can be provided. Airfare and visa shall be the responsibility of extern. Reply Code: MARCOM27
Singapore
Available: Opportunity for a student to shadow the Clean & Clear Brand Manager for the Singapore market. Reply Code: MARCOM60
Toronto, Ontario (Canada)
Available: Opportunity for a student to observe a fast-paced day at a brand consulting firm whose focus is on not only creating great brand strategies but also making sure they come to life in the organization. Reply Code: MARCOM10

